Interior Styling & Props for Autumn/Winter Campaign

Content creation for print magazine & Autumn/Winter campaign in collaboration with Munich-based agency YCCP for a high-end bed brand. This project focused on crafting a refined visual and editorial narrative that encapsulated the brand’s dedication to luxury, comfort, and timeless design. The campaign seamlessly blended atmospheric storytelling with sophisticated styling, using rich textures, a warm, muted color palette, and soft lighting to evoke a sense of serenity and indulgence. The print magazine content further reinforced this aesthetic, offering an immersive experience that highlighted the craftsmanship, heritage, and lifestyle appeal of the brand. The result was a cohesive, elevated campaign that resonated with discerning audiences seeking both quality and inspiration.

CREDITS:

Production: YCCP

Photographer: Julian Stahl

Styling & Props: Magdalena Lindstedt

Brand: Bettenrid